Make people participate in your event on Facebook

There are 3 ways of making people contribute or participate in the upcoming event:
Set up an Event
Set up a Facebook event: When you set up an event,choose a good name for your event that suits your event perfectly.
Upload an attractive photo (warm and friendly one depicting your event).
You have to make sure that the content page of your event looks alive. So, before sending an invitation to others, upload few photos and videos of your previous fair/event. You can even post a link or two on your own event wall.Send invitations to all your friends. If your event is location-specific, you have to be a bit selective in sending invitation.
Include a personal message on the invitation as it looks more professional. Do include time zone in your personal message.
Another important activity to indulge is to - tweet. Join Twitter and connect it to your Facebook account and send URL of the Facebook event page so that it is easily visible.
If the event is scheduled for later interval, the members might tend to forget it.. So, comment on your event wall periodically because each of these activities would show up in your friends news feeds.

Set up a Page
Create your page related to the event in similar way as we created the event. An important thing to consider here is that the domain name should be keyword-specific so that people can search you online. Fill up the details for your page and you can also add different tabs to it like- importing twitter feed etc.
Again upload the page with pictures and videos so that your page has rich-content and gives an impression to the visitors about you.
Similarly, invite your friends to become a fan of your page because more the number of fans, more will it show up in the search result.

Create a group
Firstly assign an attractive name for your group which catches everyone's attention like the one stated above.
Secondly, build your friends network. This is easy if you have many friends already joined to your profile. You have to simply send them an invitation stating that you have created this group and would appreciate if your friends would join it.
Thirdly, in the “related group” category that shows up in your group created page, join the relevant groups because the members of those group would also be able to view your updates.
Also participate in those group such that you are known and then post some links in those groups(either in discussion boards or wall) too but sometimes. You can also send friend invitation to the members of those groups -that share common interests.
Next, fill up every important detail in your group like- basic and contact information. Also keep your group updated with upcoming news or events. Upload pictures of previous events and ask your friends to comment on it.

How to promote business via blogs

People these days share their personal opinions and experiences via blogs. It is also a convenient way to connect with millions of online readers in a jiffy. The main point to consider here is related to business promotion using blogs. It may sound a bit trickier at first instance but it can be simple if we take care of few points.
Now before you start to write a blog, work thoroughly on its content and the target audience. People are driven to your blog only when they find the content educative and informative. Do not ever compromise with the content of your blog.
So, here a few tips that would help your business develop with blogs -

Quick Indexing – Search engines readily index the blogs with a higher frequency that are well written and contain good quality keywords. So, updating your blog frequently and writing high quality post will help boost your rank.

Easy communication - People will pay attention to your posts only if your post contains interesting information. They will subscribe to your posts and every time you write a new post, it gets pushed out to your readers, giving you the ability to communicate directly with them.

Brand Promotion – It allows you to promote your product and services with millions of online readers who would not have known your presence.

Build Relationships – Build relationship with your readers. Allow them to post comments on your articles such that they get more engaged and involved with you.

Promote via social media – Enhance the popularity of your blog by engaging in social media activities like- bookmarking in sites like – Digg, StumbleUpon, Reddit etc. Also use networking sites like Facebook and twitter to get huge results for the popularity of your blog. You can also use relevant forums to post your content.

Be an expert – Have an in-depth knowledge of what your product says and write the same for it. People will get involved to your posts only if they feel that your posts contain relevant advice and suggestions. Not only this, they would be the ones interested in buying your product.

Cheap configuration – Setting up your blog is easy and maintaining cost is simply low.

By now, you have enough tips to get started on blogging..So, what are you waiting for??

Getting banned on Facebook

Many online marketing companies are rendering Facebook to promote their business and generate traffic to their site. But doing excessive activities can result in getting your profiles banned. Let’s know what “not-to-do” when marketing via Facebook

Creating too many profiles: People generally create 4-5 profiles and send huge friend requests to these profiles. This can lead to getting all the profiles banned at a critical stage because the administrator can track the IP address and hence, ban the account on the charge of spam .

Excessive wall postings: Flooding your friend’s wall with your updates or promotions can prove quite unethical on your terms and lead your profile in getting banned.

Promoting link by aggressive community postings and group joining: Don’t just send similar content links in every community posts. Neither join too many groups as it again counts to spamming.

Sending too many friend requests: Facebook may ban your account if you send more friend requests to different profiles in a single day as it would be considered “marketing” act.

Don’t send repetitive messages: Don’t send same message infinite no. of times. Sending similar mails to your friends or group members will cause your profile to get banned.

Don’t poke many: One main problem faced by many users is that Facebook’s latest application “Poke ‘em” pokes on your behalf. Anyone having Facebook account can poke you and astonishingly, there is no way to customize this application. So, its like getting punishment for a mistake that you have not committed.

Highly active: Remember the old saying-”Slow and steady wins the race”. So, start your activity in a proper manner. Being highly active will also make you a prime suspect in Facebook’s eyes. You are not desperate to get the links..Are you????

Lastly you can even get your account disabled for no reason at all.!!

Indulge in smart conversations in social media

Interaction is an important part of human nature. We need to communicate with one another in order to express views, discuss topics and exchange information. Conversations can be either general or controversial. We can hope that some general topics can come to an end but controversial topics sometimes result in heated arguments.

There are some common topics that we generally love to participate in. Most of the people generally prefer talking about following topics in order to keep themselves busy:

One of the usual topic for discussion for instance is “Politics”. Whatever the place or timing be, everyone is interested to criticize the preeminent Government plans. The discussion goes endless with party favorites speaking against each other’s favorite party.

Another major topic which everyone loves to groove about is “Cricket”. “Why did Dhoni opt for batting first”, “Selection team is unjust in choosing players”, “Sachin is old enough to play shots” etc. are some of the common conversations seeded by cricket lovers.

General masses have another interesting topic to discuss about i.e. “Family”- their kids,parents, siblings etc.

Some entertaining topics can include interactions on hobbies, favorite film stars,occupation etc.

Hence, to conclude, always start discussions on something that’s common to talk about rather than interesting or exciting. Pick up the topics from your everyday life because they are the ones that will hook up every individual ideas to you.

What do you think??????

Enhance your business via Twitter

Everyone is using twitter these days to promote one's business. For some the results are huge while some keep wondering as to why don't they get any traffic. The results from twitter can be phenomenal only if we use it with a proper strategy. Let's start with basics of twitter.

Twitter is a social networking and micro blogging service that allows users to write and view updates of the users who have followed you and vice versa. Twitter ranks 36^th according to Alexa in terms of web traffic.

Few steps to follow while tweeting:

Tweet Carefully: The pitch you would be using to promote your brand has to be notable as it would be viewable by users out there and would be the deciding factor for your product. Moreover,creating tweets for a word limit of 140 characters emphasizes on being precise and focused.

Reach right people: Follow right people who you think would be interested in your product.

Seed Conversations:Always respond to the updates received by other profiles. Remember that you can reach millions of people in one go .It promotes your brand and makes it more reachable.

Add up your twitter account with popular networking sites:An important feature of twitter is that it can be integrated into your facebook page so that it helps in easy customer

Twitter allows you to gain a competitive edge and build your identity over the network.

So, keep tweeting..

Email-Marketing

Email-Marketing, is a form of direct marketing which uses your mail system to send commercial messages to your customers.
Email-Marketing is popularly used by many companies to:

• Distribute information to a wider range of targeted customers at a low cost
• It is inexpensive
• Delivery Time for any email message is short
• Easily trackable via unsubscription requests,read receipts, click-through etc.
• High Reach for the subscribers who wish to receive the content based on their interests
• Allows to build royalty and acquire new customers
• Higher profits

How to increase your sales via Email-Marketing
Build a relevant mailing list: This is necessary because you must know who would be interested in buying your product. Build a list for your targeted audience because they are the ones who can be converted into your customers.
Appropriate subject-line: One of the important rule to follow is to choose a good subject line. The subject will give the first impression related to your product. Do not make the email-reader feel that it is a same “spam” mail.
Email:Less : Send less number of mails to people as they would not be interested to learn about your new product again and again. Lower the mail delivery and increase the content for that particular mail.

Disadvantages of Email-Marketing:

• Companies send bulk of unsolicited messages, also referred to as “spam” (To prevent this from happening, the subject line and content of your emails should not imply that they are spam. Avoid using words like “Free”, “Discounts”, “Coupon”, etc.)
• Difficulty in sending a mail on different ISPs and firewalls
• Strenuous to keep an email-recipients them engaged via emails