Wednesday, March 3, 2010

Promote your product Online

You are there.. almost done with your product and now in a great dilemma as to how can you create that name of your brand(product) .. The first thing that would come in your mind would be via newspaper or advertisements, that require huge amount of money. And the probability factor of your product winning that branding.. might work or might not.
So, here let's discuss some easy ways of going online and promoting our products without spending much.
There are generally two ways of creating brand-awareness:








Offline ways include your newspapers, advertisements or your online radio stations. But we would be discussing some online ways of creating brand awareness as the world has become tech-savvy and we all are a part of it.

The first step that will nourish your product is the page setup that provides the required information about your product. So, how can this work fruitfully?
You can set up a landing page on the website itself.or buy any domain similar to your website.
But do not compromise with the quality. Because you can only generate leads if people coming to your site feel that they are gaining something from it.
People get distracted easily. Why would they come to your site if they already find it elsewhere.

Hence, you require a viral flow of your product talking about your product, reviews and recommendations for the same. You are aware of a beautiful saying that- “First Impression is the last impression”, so create your page in such a way that it portrays your product efficiently and people love to talk about it.
Secondly it is important that they remain on your site and do not wander off. So, it is important to maintain their focus.
Moreover some other steps would be by blogging. Create your blogs on word press and let the world know about your product. Technorati is also a good example for this.
Participation in real time system channels also is a great way of creating that word-of mouth for your product.
If you have your twitter account, you can even talk about your product there but you should have a good number of followers too. Moreover, you can create your product page on Facebook so that people can become your fans and know more about your product.
I feel that we now have enough steps to create the awareness of our product.
DON'T WE??

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